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UPCOMING COLLECTIONS

Can’t wait to see what we’ve got coming this season? Get a sneak peek of new prints, patterns, and life-changing products.

A folded pair of Non-Stop Stretch Cotton Briefs in White

NON-STOP STRETCH COTTON

Launch Date: July 2022

Can’t stop. Won’t stop. Using an incredibly soft, lightweight combed cotton jersey, this all-new pair works ‘round-the-clock to provide a natural stretch without bagging out. Going hard to enhance breathability, wick moisture, and fight odor, Non-Stop Stretch Cotton will stop at nothing when it comes to delivering all-day comfort.

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DropTemp™ Cooling Cotton Boxer Briefs in Dark Grey Heather blowing in front of a fan

DROPTEMP™ COOLING COTTON

Launch Date: July 2022

Real talk: cotton’s a classic, but it’s stuck in the past. That’s why we're giving your favorite fabric a major upgrade so it chills your beans while fighting moisture absorption. The crème de la crème of cool, make your everyday a breeze in the all-new, chill-ass DropTemp™ Cooling Cotton.

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Three 22nd Century Silk Short Sleeve Crew laid out in Fudge, White and Black

22ND CENTURY SILK

Launch Date: August 2022

Step aside champagne, caviar, and five-star hotels… 22nd Century Silk is here. Made with a marvellously-soft Tencel™ and silk blend, this new class of premium menswear merges luxurious qualities with everyday functionality. Featuring underwear and sleepwear, our royal family spoils more than just your family jewels.

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A person sitting on bleachers wearing the Kinetic Light-Compression Mesh Tight

KINETIC LIGHT-COMPRESSION MESH TIGHT

Launch Date: August 2022

This fall, redefine warm-ups and take your workouts over the top. Built with your favorite light-compression mesh, we’ve created a tight for full-leg comfort and support. An athletic all-star made for high-impact sports, the Kinetic Light-Compression Mesh Tight features the advanced BallPark Pouch™ PRO. So whether it’s trail runs or outdoor bootcamps, the only thing bouncing around will be you.

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Roast Master Baselayer Bottoms in Black against a mountain landscape

ROAST MASTER BASELAYER COLLECTION

Launch Date: August 2022

Give the Yeti a run for his money in our warmest baselayers to date. From snowboarding to snowmobiling, the Roast Master Midweight and Heavyweight collections use a super-soft textured knit to deliver thermal comfort. And with our tops’ and bottoms’ 4-way stretch fabric, kings of the (ski) hill will shred and carve freely. Leave the roasting to us and the mastering of the mountains to you, brah.

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